FOCUS ON ARTS : FAR, SSRU

THE APPLIED OF CHINA’S DUN HUANG MURAL FROM FEI TIAN DESIGN IN CONTEMPORARY CERAMICS PRODUCT DESIGN

Kun Li, Pisit Puntien, Kanyanee Phuangsua — Mon, 30 Dec 2024 00:00:00 +0700

The objectives of this research are 1) To analyze and compare format of Fei Tian in painting between Dun Huang mural and Fei Tian format in contemporary ceramic design and 2) To use it as a guideline to design contemporary ceramics work. In this operation use qualitative research by analysis data and Quantitative research included research problem and design the random sample by reference from review the literature questionnaire and field observe. The procedure of this operation is 1) collection normal data and 2) interview and field observe in fieldwork. The object of analyze to analysis fly format of Deity in Dun Huang mural in contemporary ceramics work compare with Fei Tian format of Dun Huang mural. Descriptive statistic uses for contemporary ceramic design from collected data to analysis content from interview and field observe in fieldwork.

The result of research according to the objective found the point of comparing between Fei Tian format in Dun Huang mural and Fei Tian painting in contemporary ceramics work have several pair of color that have relativity with the shape that an origin from the painting in the past. To application to be a model of design can conclude to two point which is to be a model of Contemporary ceramics design by distill the element and recreate traditional fly format and color matched with contemporary ceramics design to restore fly format in Dun Huang mural, To widely spread traditional Dun Huang mural by dynamic inherit of traditional format continuously to carry on treasure of art ancient Dun Huang in contemporary ceramics design.

ANALYSIS OF THE COMPOSITION OF TRADITIONAL VILLAGE IMAGE FROM THE PERSPECTIVE OF CULTURAL LANDSCAPE - A CASE STUDY OF VILLAGES IN HUANGHE VALLEY IN WESTERN HENAN REGION, CHINA

Sai Yin, Pisit Puntien, Kanyanee Phuangsua — Mon, 30 Dec 2024 00:00:00 +0700

At present, the image protection and renewal of traditional Chinese villages often remain at the level of architectural preservation, which has led to the phenomenon of constructive and protective destruction. The main problem lies in the fact that only material protection is carried out, while the overall correlation of village space and the cultural and social behaviors behind the space are lacking in value recognition. The purpose of this study are: 1) To study the characteristics of cultural landscape

elements that are related to the traditional rural image. 2) To analyze the characteristics of the elements and problems of the cultural landscape image, in order to protect and develop the ancient village image.3) To create new spatial design innovations and produce a guide for relevant departments in the conservation and development of the cultural landscape image. Therefore, this study adopts a qualitative research method to analyze the composition of traditional village images in Huanghe valley in western Henan region from the perspective of cultural landscape. There are three stages :1) To explore the problem of traditional villages at the national and provincial levels; 2) Literature review, field literature, and data collection in various aspects; 3) Data analysis to find out the overall elements of the village and formulate guidelines to innovate the rural space design. The results show that the image composition of traditional villages in Huanghe valley in western Henan region can be understood as a composite system composed of layout space image, street place image and landmark node image. The images of the three spatial carriers are independent of each other and convey different immaterial meanings through different spatial representations. At the same time, the three spatial carriers are linked to each other when forming the overall image of the village. This kind of cognition can be used as the basic premise for the protection and renewal of traditional village images.

EXPLORATION OF CHARACTER DESIGN FOR THE DEVELOPMENT OF THE MILLENNIUM ROBOT TOYS

Suppakorn Disatapundhu, Wang Chengyou, Pibool Waijittragum — Mon, 30 Dec 2024 00:00:00 +0700

This research investigates character design principles for millennium robot toys, with a focus on the impact of aesthetics, personality, interactivity, and emotional engagement on their appeal and functionality. The study aims to provide design guidelines that enhance user experience and educational value. Employing a quantitative approach, the research measures user preferences, reactions, and perceptions of character design elements through surveys, controlled experiments, and statistical analysis.

The methodology is divided into three key components: (1) Survey-Based Research: an online survey will collect quantitative data from a diverse sample, including children (the primary users), parents, toy designers, and educators, to assess preferences for various design elements (e.g., color, shape, size, personality traits, interactivity). (2) Experimental Design: controlled experiments will be conducted using robot toy prototypes with varying design features (e.g., color, shape, personality) to evaluate user interaction and emotional engagement in a controlled environment. (3) Data Analysis: quantitative data from both the survey and experiments will be analyzed using statistical methods to identify trends and correlations between design features and user preferences. Descriptive statistics (mean, median, mode) will be used to determine the most favored design elements.

Key findings include: (1) Four super robots, including B. Gaita and D. Unicorn Gundam, were the most recognizable, receiving 43.12% and 28.44% positive ratings, respectively, demonstrating a continuous evolution in public aesthetics. Both exhibit a roughness reminiscent of toy accessories and prioritize realism in design. (2) Among survey respondents, toy accessories emerged as a primary concern, with a strong demand for innovative toy accessories, reflecting contemporary preferences for armed robots over the unarmed fighting of previous eras. (3) No significant distinction was found between darker and lighter tones; however, blended colors accounted for 40.37% of the sample, contributing to a more dynamic and diverse color palette. The design of super robots reflects a delicate balance between realism and idealism, embodying both scientific fantasy and human aspirations. These creations serve as more than just functional machines; they represent an artistic expression that inspires and captivates audiences. The evolution of robot animation has been integral to the genre's growing fanbase, with China experiencing both the proliferation of unofficial model toys and a recent shift toward officially licensed products. Despite challenges in production quality, the enduring appeal of super robots ensures their continued presence and significance in both creative and commercial realms.

CHINESE LACQUERWARE AND DESIGN DIMENSIONS OF CONTEMPORARY LACQUERWARE

Junguo Zhao, Pisit Puntien, Kanyanee Phuangsua — Mon, 30 Dec 2024 00:00:00 +0700

The objectives of this research were 1) Study the patterns and techniques of lacquerware in Chinese culture, as well as the production methods of traditional lacquerware. 2) Analyzing the technological factors in the development of contemporary Chinese lacquerware product design, 3) Contemporary lacquerware design reflects the inheritance culture of pattern culture and contemporary technology. Using qualitative research methods, operate by studying the information in the references. Field investigation, including participant observation and non-participant observation, expert interviews, and analysis of design data through descriptive analysis.

The results indicate that the modernization of contemporary lacquerware represents significant progress in the utilization of irreplaceable raw materials such as raw lacquer. The complex and time- consuming lacquerware process requires precise refinement, which machines cannot replace. This aspect is crucial for protecting tradition, as it can be strengthened but will never be replaced. In the development process of lacquerware, these challenges were encountered because its creation is essentially product design. However, unique materials and processes often obscure its purpose, leading people to overlook its practical functions. Previous lacquerware works mainly focused on artistic forms or craftsmanship, emphasizing the display of their identity. However, as a product, its functionality holds significant importance. If we only focus on materials, processes, and other performance aspects, we may lose the true essence of product design. Therefore, the development of contemporary lacquerware needs to focus on practicality and functionality, reflecting the demands and current trends in this field.

CREATIVE TOURISM THROUGH THAI HANDICRAFT VILLAGE A CASE STUDY OF “MAE KHIAEW KHONG LOUANG”

Nattapon Nogtad, Suppakorn Disatapundhu — Mon, 30 Dec 2024 00:00:00 +0700

This investigation sought to examine the management of the group. It also sought to examine the feasibility of establishing it as a tourist attraction. It sought to establish guidelines. The rules will facilitate the development of the bamboo weaving group. They will promote creative and sustainable tourism. This study is qualitative in nature. The researcher has examined studies and pertinent documents. Data was acquired through interviews. The demographic cohort comprises individuals. Bamboo basketry handicraft collective "Mae Khiaew Khong Louang".

The results were as follows: This artisan group is located approximately 20 kilometers from Chiang Mai city. Accessible transportation. No homes or community facilities currently exist. A maximum of 30 to 40 travelers may be accommodated daily. The initiative should commence with educating the handicraft group and stakeholders on creative tourism. This will transform it into a creative tourism destination. Arrange space and facilities in accordance with the native culture. Facilitate engagement between cultural proprietors and attendees. Restrict the visitor count to the capacity that allows for comprehensive care. Generate awareness by supplying information for tourists to facilitate their decision-making on visitation. Devise tourism activities that facilitate visitor engagement. These operations aim to retain current tourists and attract new ones through public relations efforts. Regulate tourist quality and enhance it without altering the community's lifestyle. Society and culture to enable handicraft groups to achieve independent development.

To establish the Mae Khiao Khong Luang group as a creative tourism destination, a focused approach is recommended that prioritizes education on sustainable tourism practices among the group and stakeholders. Organizational strategies should reflect local cultural authenticity, integrating designated spaces for meaningful artisan-tourist interactions while regulating visitor numbers to align with community capacity. Promoting awareness through targeted public relations and designing engaging activities can support visitor interest while preserving the community's lifestyle. Sustainable tourism planning would further benefit from quality control practices to safeguard cultural integrity, ensuring that economic, social, and environmental impacts are balanced to foster long-term growth and self-sustainability for the handicraft group and surrounding community.

AN EXAMINATION OF VISUAL GUIDANCE SYSTEMS FOR TOURIST ATTRACTIONS: CASE STUDY OF YUANJIACUN SCENIC AREA

Xiao Zhang, Suppakorn Disatapundhu, Pibool Waijittragum — Mon, 30 Dec 2024 00:00:00 +0700

This paper explores the development and implementation of visual guidance systems in tourist attractions, focusing on their role in improving visitor experiences, the integration of emerging technologies, and the challenges and opportunities they present. By analyzing current trends and case studies, this research aims to provide insights into designing more effective and inclusive guidance systems for the tourism industry. This study employs a multi-faceted research methodology to design and evaluate a directional signage system for Yuanjiacun scenic area, Tourist Attractions in China, integrating theoretical, empirical, and practical approaches to ensure an evidence-based and user- centered outcome. A total of 320 respondents were randomly selected to participate in the questionnaire survey. The questionnaires were primarily distributed online via the Questionnaire Star platform. Respondents gave positive feedback on the Yuanjiacun guidance system across several aspects. The system's appearance received an average rating of 3.544, with suggestions for ergonomic design, visual balance, and distinct contours to enhance the site’s atmosphere. The color scheme scored 3.556, with calls for increased contrast and the application of color psychology to improve attention and readability. Pattern design received 3.530, with preferences for abstract forms and visual depth through balanced compositions. Functionality, rated 3.527, highlighted the need for clear, legible signage. Additionally, respondents valued the system’s adaptation to local geography, culture, and history. Overall, the feedback emphasizes the need for design improvements to enhance the tourist experience and competitiveness of Yuanjiacun.