Development of Environmental Friendly Fresh Flower Packaging Design for Floral Shops in Pak Khlong Talat Community

Abstract

Development of Environmental Friendly Fresh Flower Packaging Design for Floral Shops in Pak Khlong Talat Community is research on packaging design concepts for the environment. The objective was to study the characteristics of fresh flower packaging in flower shops in the Pak Khlong Talat area in the present and to design environmentally friendly fresh flower packaging for those flower shops in the community.

The researcher studied the characteristics of fresh flower packaging that is currently used including its usage and pain points. Knowledge on packaging and environmentally friendly packaging design strategies was collected analyzed, and transferred to the process involving outlining the design guideline, drafting packages, exploring problems, and testing the usage. Finally, a packaging prototype was developed and used as a guideline for designing environmentally friendly fresh flower packaging for flower shops in the Pak Khlong Talat community.

The research reveals that paper packaging still effectively serves various purposes and is inexpensive, despite its disadvantage that it cannot be reused to reduce waste. However, recycle paper is a suggested choice. Fabric bag packaging has the advantage of being reusable and, flexible to use, and its size is adjustable to suit different types of flower bouquets. If recycled fabric material could be used, it would better serve the purpose of eco-friendly design.

Therefore, for the future research in order to cover the development of packaging design for the environment, research on recycled materials should be conducted specifically and use of those materials should be strongly supported to make the research complete in terms of sustainable green design in the future.