THE USAGE OF WEARABLE TECHNOLOGY FOR MODERN AND LEARNING SOCIETIES: A STRUCTURAL EQUATION MODELING APPROACH IN WENZHOU, CHINA

Abstract

This mixed-method research aims to study the key success factors of the wearable device industry in Wenzhou, analyze and apply the possible key success factors and the structural equation modeling of the wearable device industry in Wenzhou, China. The research instruments are questionnaire for quantitative part, and in-depth interview form for qualitative part. Data collecting from 400 respondents and 6 CEOs and executives of leading wearable technology companies in Wenzhou. The results reveal that the integration of wearable technology in modern and learning societies has transformed to digital environments, education, healthcare, and smart city ecosystems. The model identifies three primary independent variables: technological factors (TF), market-related factors (MF), and socio-cultural factors (SF), which contribute to key success factors (KSF) in wearable technology adoption. The SEM equation, KSF = 0.324TF + 0.547MF + 0.572*SF; R² = 0.794, confirms that socio-cultural influences play the most significant role, followed by market-related and technological factors. These findings suggest that understanding consumer preferences, branding strategies, and product differentiation is critical for the widespread adoption and sustained success of wearable devices in China’s evolving digital landscape. The qualitative insights gathered from six CEOs and executives of leading wearable technology companies in Wenzhou reinforce these quantitative findings that are the demand for health-tracking features integrated with AI and real-time monitoring to support China’s smart city initiatives, to improve battery life and seamless IoT connectivity, in enhancing user experience, to distribute networks in expanding into tier-2 and tier-3 cities, and integrating wearable healthcare applications with medical monitoring systems to support China’s aging population and those with chronic illnesses. The study’s findings highlight the growing role of wearable technology in modern societies, particularly in education, healthcare, and smart city applications. In learning societies, wearable devices enhance interactive education by enabling real-time progress tracking, biometric feedback, and AI-driven personalized learning experiences. The smart city framework benefits from wearables through contactless payment systems, mobility tracking, and safety enhancements. Therefore, the research results help to create a modern learning society by using wearable technology.