EXPLORATION OF CHARACTER DESIGN FOR THE DEVELOPMENT OF THE MILLENNIUM ROBOT TOYS

Abstract

This research investigates character design principles for millennium robot toys, with a focus on the impact of aesthetics, personality, interactivity, and emotional engagement on their appeal and functionality. The study aims to provide design guidelines that enhance user experience and educational value. Employing a quantitative approach, the research measures user preferences, reactions, and perceptions of character design elements through surveys, controlled experiments, and statistical analysis.

The methodology is divided into three key components: (1) Survey-Based Research: an online survey will collect quantitative data from a diverse sample, including children (the primary users), parents, toy designers, and educators, to assess preferences for various design elements (e.g., color, shape, size, personality traits, interactivity). (2) Experimental Design: controlled experiments will be conducted using robot toy prototypes with varying design features (e.g., color, shape, personality) to evaluate user interaction and emotional engagement in a controlled environment. (3) Data Analysis: quantitative data from both the survey and experiments will be analyzed using statistical methods to identify trends and correlations between design features and user preferences. Descriptive statistics (mean, median, mode) will be used to determine the most favored design elements.

Key findings include: (1) Four super robots, including B. Gaita and D. Unicorn Gundam, were the most recognizable, receiving 43.12% and 28.44% positive ratings, respectively, demonstrating a continuous evolution in public aesthetics. Both exhibit a roughness reminiscent of toy accessories and prioritize realism in design. (2) Among survey respondents, toy accessories emerged as a primary concern, with a strong demand for innovative toy accessories, reflecting contemporary preferences for armed robots over the unarmed fighting of previous eras. (3) No significant distinction was found between darker and lighter tones; however, blended colors accounted for 40.37% of the sample, contributing to a more dynamic and diverse color palette. The design of super robots reflects a delicate balance between realism and idealism, embodying both scientific fantasy and human aspirations. These creations serve as more than just functional machines; they represent an artistic expression that inspires and captivates audiences. The evolution of robot animation has been integral to the genre's growing fanbase, with China experiencing both the proliferation of unofficial model toys and a recent shift toward officially licensed products. Despite challenges in production quality, the enduring appeal of super robots ensures their continued presence and significance in both creative and commercial realms.